Employer Dashboard

Job description
Key Responsibilities:

Develop and implement comprehensive social media and digital marketing strategies to increase brand visibility, engagement, and lead generation.
Create and manage engaging content for a variety of digital channels including social media (Facebook, Instagram, LinkedIn, Twitter, etc.), email marketing campaigns, and the company website.
Analyze campaign performance metrics, providing insights and recommendations for continuous optimization and growth.
Stay ahead of trends in digital marketing and social media, incorporating new tools, techniques, and technologies into campaigns.
Manage and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
Work closely with the creative team to produce eye-catching content, including graphics, videos, and blog posts, that align with brand messaging.
Engage with our online communities by responding to comments, messages, and other forms of interaction.
Maintain an editorial calendar to ensure content is produced and shared on time.
Collaborate with other teams (sales, PR, etc.) to ensure marketing efforts align with overall business objectives.